One brand.
Every studio.
Clip in. Check out. Let's Ride.
StarCycle runs 14 candlelit studios across 6 states on one aging WordPress site — every new location hand-built by a dev. This concept turns it into a platform: launch studio #15 from a form, not a ticket. Same brand, finally built to scale.
The homepage, on the exact brand — candlelit, beat-driven, mobile-first.
The brand looks right. The site doesn't work like a 14-studio engine.
A fast-scaling franchise is running on a 2020 WordPress starter theme with Angular widgets bolted on and booking iframed away. Here's what breaks at scale — and what the platform does instead.
Built to scale with the franchise
Location-aware
One templated page per studio, auto-generated from a CMS record — address, schedule, instructors, StarKids hours.
Inline booking
Geolocated "find a studio & book a ride" with Marianatek embedded — plus a cross-studio membership prompt.
Owner dashboard
Each franchisee edits their own page, schedule, instructor bios and local promos — no dev, no code, no ticket.
Growth funnel
On-Demand gated cleanly, WooCommerce retail, and an Own-A-Studio flow that captures franchise leads.
Portland, OR — auto-built from one record
Real address (4133 N Williams Ave), real instructors (Chelsea, Taylor, Molly), real amenities (StarKids Play Lounge, shoe rentals). On the live platform this whole page comes from a single CMS entry — change the schedule once and it's live, SEO and all.
14 studios · 6 states · ~22% YoY growth
From the Lake Oswego HQ outward — and on-demand everywhere. The platform makes each new market a record, not a rebuild.
Launch a studio in 60 seconds, not a sprint
This is the concept preview for Hanna's open RFP — a multi-location StarCycle platform that's functional AND beautiful. Reply and we'll walk the full build: homepage, the Portland page, the owner dashboard, and the launch flow.