Short Pump
Your nearest open Scenter today. Book a bath, a 6-point check, or a full groom this week.
Book a visit →Now opening · Richmond, VA & Raleigh, NC
Monthly wellness grooming — bath, ears, nails, teeth and a 6-point health check, all tracked. 20 new Scenthound locations rolling across two metros, founded by a veterinarian. Be a founding member before your local Scenter opens.
Your Scenter is still being built
No charge today. We hold your founding rate and text you the moment your Scenter opens.
This concept demo doesn't submit anywhere — it shows the real founding-member flow.
20 Scenters · 2 metros · one site
Every planned location, its live status, and a way in — book if it's open, lock founding pricing if it's not. Greater Richmond first: 4–5 Scenters by year-end, then Raleigh.
Your nearest open Scenter today. Book a bath, a 6-point check, or a full groom this week.
Book a visit →The flagship — a $400k+ build underway. Founding members lock the $35 rate before the doors open.
Become a founding member →Central RVA wellness grooming. Join the waitlist and we'll text you the moment booking opens.
Join the waitlist →Rounding out the Greater-Richmond four. Founding-member spots are capped per Scenter.
Reserve founding rate →The North Carolina metro. Early-list members get first founding pricing when buildout begins.
Get on the RDU list →One site scales with every Scenter you open — status, booking and waitlist per location, no corporate micro-page rebuild each time.
Map all 20 locations →Scroll to roll through the territory →
"Why pay monthly to wash my dog?"
Pick a tier and how often your dog needs grooming. See your real cost-per-visit versus one-off grooming — plus the vet care a tracked 6-point check helps you catch early.
Plus: a tracked 6-point check every visit flags skin, ear, dental and weight issues early — the cheap part of vet care.
The record corporate's micro-page can't show
Every visit logs a 6-point wellness reading into your dog's digital health record. Trends over time, not a forgotten paper slip — so you (and Dr. Pickett's team) catch what matters early.
The reason this isn't just grooming
A veterinarian bringing 20 years of pet wellness — and multi-unit operating experience from Banfield Pet Hospital and Papa John's — to a 20-Scenter build across Richmond and Raleigh. Grooming with a clinician's eye.
"Clean isn't cosmetic. A monthly groom with a real wellness check is the simplest way to keep a dog healthy — and catch problems while they're still small."
Books even when the front desk is mid-bath
"Is my breed a good fit? Which membership? When can I come in?" The AI assistant answers, recommends a tier, and books or waitlists — so a 9pm visitor becomes a member, not a lost lead.
Built by NorthBore
Dr. Pickett — this is a concept of what I'd build for your 20-Scenter Richmond + Raleigh launch: founding-member capture per location, a live location finder, the membership calculator, SCENTscore, and a 24/7 booking assistant. On-brand, mobile-first, live in days. Reply and I'll tailor it to your exact rollout.
Build this for my Scenters →Dr. Pickett — 60 seconds, no login. Like it, or tell me to heel.