Mega menu & IA
A stakeholder-routed mega menu and information architecture that gives Developers, Verifiers, Buyers and Regulators their own clear pathways.
RFP Phase 1
Phase 1–2 already started · a concept, not a deck
Your registry, rebuilt — global and self-serve.
A bespoke concept rebuild of climateactionreserve.org on your existing design system — turning a ~200-page, ~5,000-document maze into four clear stakeholder paths, unified faceted search, and an interactive global map that proves your international leadership.
Climate Action Reserve
ProgramsProtocolsRegistryAbout
230M+
tonnes CO₂e issued
10
countries with active projects
Find your path
Project Developer
Register a project
Verifier
Oversight & docs
Buyer
Market directory
Regulator
Compliance data
Unified Search
All content types
Filters
Protocol type
Forest
Soil / grassland
Waste & methane
Region
North America
Latin America
Asia
Doc type
Verification
Issuance
Across ~5,000 documents & ~200 pages3 of 142
U.S. Forest Protocol v5.0
IFM project — Oaxaca, Mexico
Verification & issuance bundle
Global Project Map
Protocol CPT
Where the Reserve works
Projects & protocols across the Americas, China & India
MapImpactCountry
230M t
CO₂e issued
170M t
CO₂e retired
10
countries active
20+
protocols
Registration Journey
For project developers
From idea to issued credits
A clear, self-serve path — no more emailing staff to find the next step
Open account
Eligibility & sign-up
Pick protocol
Faceted protocol finder
Submit project
Listing & documents
Verification
Third-party body
Issuance
Credits on registry
Resume where you left off — your project listing is 60% complete.
Continue →
The problem we are solving
One maze for four very different stakeholders — replaced with four clear paths.
Today, project developers, verifiers, buyers and regulators all share an undifferentiated ~200-page site with no faceted search and no unified discovery — so staff manually answer questions the site should self-serve, and the global registry reads as North-America-centric. The rebuild fixes both.
Today
- ~5,000 documents buried with no faceted search or predictive suggestions
- Four stakeholder groups funneled through one undifferentiated menu
- Global footprint hidden — the site reads as North-America-centric
- High staff burden answering questions the site should self-serve
- Weak mobile experience and accessibility gaps
After the rebuild
- Unified faceted search across all ~5,000 docs + ~200 pages, with content-type indicators
- Mega menu + four stakeholder routes: Developer · Verifier · Buyer · Regulator
- Interactive global map & data viz proving 10-country leadership
- Self-serve content hubs and a guided registration journey
- WCAG 2.2 AA, SEO, performance & security hardening baked in
What we extend on your design system
Your existing visual direction — built into real templates.
Faceted search
Unified search across ~5,000 documents and ~200 pages with filters, content-type indicators and predictive suggestions — the single biggest pain-killer.
Biggest winCPTs + data viz
Protocol & project custom post types with an interactive Mapbox/GIS coverage map and impact visualizations (tonnes issued/retired, projects by country).
Proves global scaleCompliance & security
WCAG 2.2 AA accessibility, SEO, advanced caching, performance and security hardening — the credibility layer your team scores proposals on.
Scored layer
The credibility layer, made visible
Built to the marks you score on.
Accessibility, performance and SEO are not an afterthought — they are designed in from Phase 1, with semantic structure, keyboard navigation, contrast, alt text, advanced caching and security hardening.
98
Performance
Caching & image optimization
100
Accessibility
WCAG 2.2 AA target
100
Best Practices
Security headers, HTTPS
98
SEO
Structured, crawlable IA
Illustrative targets for the rebuilt site. Real scores are confirmed against the live build during Phase 3.
Killing the "North-America-centric" perception
A registry that looks as global as it is.
Your programs and protocols span the U.S., Canada, Mexico, Guatemala, Panama, the Dominican Republic, Argentina, Chile, China and India — across voluntary and compliance markets including California, Washington and CORSIA. The rebuilt protocol/project custom post type puts an interactive coverage map and impact data front and center so every visitor sees the full international footprint.
Voluntary market
California · Washington · CORSIA
Climate Forward
10
countries
3
compliance markets
20+
protocols
4
stakeholder paths
How we deliver
A three-phase build — already underway.
Fixed-bid, July 2026 kickoff, November 2026 launch — built on a content model your team can extend independently with custom post types, modular components and a page builder.
Phase 1
Review & IA
Audit the ~200 pages and ~5,000 documents, then design the stakeholder-routed information architecture and mega menu.
- Content audit & taxonomy
- Four stakeholder journeys
- Mega-menu & navigation map
Phase 2
Design & Prototype
Extend your existing design system into real templates, content hubs with filtering, data viz and the interactive coverage map.
- Template & component library
- Faceted search & content hubs
- Map & data-viz prototyping
Phase 3
Build & Integrate
Develop the custom WordPress theme on SiteGround, wire CPTs and integrations, and harden for WCAG 2.2 AA, SEO, performance and security.
- Custom theme & CPTs
- Constant Contact & GA integration
- Accessibility, SEO & security pass
See the full click-through prototype before June 25.
This is Phase 1–2 already started — proof of approach, not a pitch deck. Reply and we will send a live hosted link plus a short walkthrough of these screens for Amy Kessler and Rhey Lee, ahead of the proposal deadline.
A live hosted preview link + short Loom walkthrough
Fixed-bid scope · kickoff July 2026, launch Nov 2026
Built on your existing design system — your team can extend it
WCAG 2.2 AA, SEO, performance & security from Phase 1